If you turn red after a drink — or feel hot, dizzy, or nauseous — you may be experiencing Alcohol Flush Reaction (also known as Asian Glow). It’s common, especially among people of East Asian descent, and it can make social drinking uncomfortable.

But one of the most frequent questions we get is:

“If I take iBlush, can I drink more alcohol safely?”

The short answer: No — and that’s not what iBlush is for.

Let’s break down why.

What Causes Alcohol Flush Reaction?

Alcohol flush reaction happens when your body struggles to clear acetaldehyde, a toxic by-product of alcohol metabolism.

Here’s what’s happening inside:

1. Ethanol (alcohol) → Acetaldehyde (toxic)
2. Acetaldehyde → Acetate (harmless)

The second step requires an enzyme called ALDH2 (aldehyde dehydrogenase 2).
Many people — especially those of East Asian descent — have a genetic variant of ALDH2 that works less efficiently.

As a result, acetaldehyde builds up, leading to:

• Facial redness and warmth
• Headaches and nausea
• Rapid heartbeat and fatigue

It’s your body’s warning signal that alcohol is creating internal stress.

How Does iBlush Help?

iBlush was created to support your body’s natural alcohol metabolism, not override it.

Our formulas include antioxidants and nutrients such as Glutathione, N-Acetyl Cysteine (NAC), and R-Alpha Lipoic Acid (R-ALA) — all known to:

• Support healthy liver enzyme activity
• Neutralise acetaldehyde
• Reduce oxidative stress and redness

That means iBlush helps you feel more comfortable and recover better — without silencing your body’s signals or encouraging excess drinking.

💡 In other words: iBlush is designed to support alcohol metabolism, not to increase the amount of alcohol you can safely consume.

Why Responsible Drinking Still Matters

Whether or not you use iBlush, responsible drinking is essential.
That means:

• Knowing your limits
• Staying hydrated between drinks
• Avoiding binge drinking
• Eating before you drink
• Taking breaks and listening to your body

Alcohol flush is your body’s red flag — and iBlush helps you manage it more comfortably, not ignore it.

Think of iBlush as a tool to help you feel your best, not a pass to drink more.

Using iBlush the Right Way

If you experience Alcohol Flush Reaction, iBlush can help reduce redness, nausea, and discomfort — so you can feel more confident and at ease at social events.

But the key is moderation.

When used as part of a mindful, balanced drinking routine, iBlush helps your body process alcohol more efficiently and recover more smoothly.

💡 Not sure where to start? Try the iBlush Starter Kit which includes the Patch, Tablet, and Gel so you can find the right format for your body.

The Bottom Line

iBlush is designed to help you drink smarter, not more.

By supporting your body’s metabolism and reducing the discomfort of alcohol flush, you can enjoy social occasions confidently, without pushing past your limits.

Because drinking comfortably should never mean drinking carelessly.